If you believe in the ‘world/game’ split of online world design, and are a fan of the ‘world’ camp, now must seem like a pretty grim time. The grand-daddy of ‘world’ design is suddenly having people talk about it in the past tense (prematurely, I should reiterate). Furthermore, new additions to the ‘world’ side of things such as Star Wars Galaxies, Shadowbane and the Sims Online have all gotten disappointing reviews, whereas on the ‘game’ side of things, we’ve had endless praise for City of Heroes, followed by reviewers arguing, out of EverQuest 2 and Worlds of Warcraft, which game can cure the most lepers. The future doesn’t look too bright – Tabula Rasa and Vanguard, obviously on the front lines of the next wave, both appear to be ‘game-y’ games. If you’re a fan of broad game design with do-anything attitudes, some would argue your time is over.
But, for Surly Bob and the other “old school evil players” nostalgic for the glory days of Ultima Online – it won’t happen again. Ever. That moment in time was unique – and it’s gone. Because there will never again be a time where there is only one MMO. The market has matured to the point where there will always be choices. And in a dog-eat-dog PvP game, there will only be the PvPers, not the targets. Because now people actually have the choice of selecting which game to play, which game suits them best. If a person is targeted for the tender mercies of “evil players” – they simply will cancel and move on. The days of UO’s One World where many mutually exclusive play styles are forced to interact, on the terms of the more socially maladroit, are over. The market has fragmented, and cannot be put back together. People, when forced to play the role of “sheep” or “stupid newbie”, will simply leave.
Let’s play devil’s advocate. Continue reading
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